rigorousintuition.ca

http://www.csic.cornell.edu/201/subliminal/#otherSublim

Cognitive Studies/Psychology/Visual Studies 201:
Cognitive Science in Context Laboratory

Science or Science Fiction?: Investigating the Possibility (and Plausibility) of Subliminal Persuasion.

Laboratory Manual

Nick Epley
Department of Psychology, Cornell University
Edited and updated by Doug Elrod

Table of contents

Introduction
Background
Measuring subliminal influence
Reasons for studying subliminal perception
Experiencing a Subliminal Experiment
Experience first, analyze second
Running the first experiment
The Nuts and Bolts of Subliminal Presentations
Methods: Foveal and parafoveal priming
Masking
Presentation times -- real numbers
Experiment One: Subliminal Facilitation
Background: About semantic priming
Design of Experiment
Analyzing the data with Excel and StatView
Experiment Two: Preferences Without Inferences
Background: Subliminal Mere Exposure Effects
Design of Mere Exposure Effect experiment: Overview
Subliminal presentations
Measures of awareness and preference
Predictions
Running the experiment
Data organization and analysis
Supplemental analysis
Other Subliminal Effects
Experiment Three: What now?
Final Laboratory Report
Glossary
Appendices
Modifying the Experiments
Mere Exposure Stimuli
Bibliography

I have not yet read the link, but I'm looking forward to it. I have a long-running interest in subliminal messages.

Although in theory the traditional idea of direct subliminal persuasion (subliminal messages that are direct commands) really *cannot* work except in certain circumstances, at the same time sublims could in theory be used to prime particular keywords or phrases that when used in other contexts add extra suggestibility -- sort of like how subliminally priming a face or logo will make that face or logo seem (statistically speaking) more attractive upon the initial conscious imprinting, priming individual terms can make any consciously perceived statement containing those terms seem less threatening and aid in suggestibility in terms of other contexts (for instance, getting around the key issue in hypnosis of resistance to firmly reinforced negative reactions to certain commands or statements, or on a wider scale simply desensitizing the negative connotations of a term that really *should* have negative connotations). I'll be interested to see what this document says about it, though.