by JackRiddler » Mon Feb 04, 2008 1:47 pm
Nothing in modern advertising is accidental.
Nothing.
This is not a conspiracy, it is not a secret. It is how the business works.
In big-budget corporate ad campaigns, if anything looks like people fucking in the ice cubes or sounds like a sexual invitation, you can be certain that the "creatives" who designed the ad know it. If they don't, they are not long for the business.
The client itself may miss it. But the ad makers, whole teams of them marinated in instrumental psychology and cynicism spending weeks earning well tweaking the details, are aware of all potential meanings and feelings, subconscious and otherwise, that could conceivably be read into their works. Generally, the more feelings of any kind they can evoke in subtle fashion, the better.
If they can covertly appeal to the mentality that likes consuming children, which is widespread and well-suppressed, they will. It's easy enough to spin: "Of course the little girl is cute!"
It's been obvious for most of a century that advertising is by-far the leading propagator of pornography in society. That includes child porn. Dirty mags are pushed to the back racks of the newspaper stand, and it's your choice whether to purchase them. The Victoria's Secret model and the saucy housewife spraying cleaner in your face come skyscraper-sized and are forced on everyone. Of course, most of this pornography has no relation to products normally associated with biological sex. The images of the products themselves are already idolatrous and often pornographic, the people too.
Children are constantly dressed up, made up, portrayed in suggestive ways. Often it's as innocent seeming as a child ingesting a piece of food, but since the moment is frozen in the form of a giant, luridly-colored still photo, the associations are inevitable - and the advertisers (who invariably come to hate life itself within a few months of starting their careers, but always pretend otherwise) are fully aware of all of this.